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Nick Martinelli
Posted by: Nick Martinelli in News

Found another great article that I'd like to share with everyone. This article is about 12 best practices for customer driven online communities. What the author talks about really makes since and can apply to many businesses. Are you a company that sells a widget? Any easy way to build buzz and customer interest is to create a site or section of an existing site that will let other widget fans come together and talk about your product. This is an excellent way to get people evolved and excited about their widget, not to mention a strong brand loyalty.

This will be a must read for newbs and a good refresher for those who already run online communities.

Twelve best practices for online customer communities

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Nick Martinelli
...
Commented by: Nick Martinelli, October 09, 2008
Thanks Joe, I think people can take away a lot of practical advise and implemently pretty easily and quickly. smilies/smiley.gif
Joe Scarry
Online Communities: rules of social engagement
Commented by: Joe Scarry, September 30, 2008
This is great stuff, Nick!

My favorite is #10 ("Most communities are highly social entities, and the rules of social engagement apply"). He provides a great follow-on link: http://web2.socialcomputingmag...stream.htm

Is anyone aware of a group in Chicago that focuses specifically on how online networks and online communities behave? I'd love to get involved in such a group

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